Clean, science-led nutrition for parrots — designed to stand out on shelves and deliver on trust.
Nutrinosh is a conceptual brand identity and packaging design project for an Australian companion parrot food company focused on region-specific nutrition. With unique formulas tailored to parrots from Australia, Asia, Africa, and South America, the brand sets itself apart through ingredient integrity and a strong veterinary-backed foundation. The packaging was designed to break away from the cluttered, over-illustrated aesthetic common in the pet food aisle—opting instead for clean layouts, bright colour cues, and thoughtful illustrations that communicate nutritional focus and species relevance at a glance.